People often call and ask, “Do you guys do PR?” We’ve always said no because we are really focused on building brands by other means and we let people who are great at PR and media relations do PR. But more recently we have offered PR to some clients through doing the kind of work [...]
We were recently featured in The Birmingham News. By Roy L. Williams, business writer Birmingham-based America’s First Federal Credit Union, created to serve steelworkers in the 1930s, took its rivalry with banks to a humorous level this year with a series of television commercials created by advertising veteran Paul Crawford. Crawford, president and creative director [...]
Considering that designers from all over the world compete to create the most inspiring design experience in over 700 showrooms, being singled out for this recognition is a huge achievement.
We’ve recently been pleased to complete an advanced web feature phase for the Mannington Commercial website. This phase included many upgrades to increase the user experience and usability of the current site and also implement some new advanced searching features. We believe it makes the site function better overall as well as more fun to [...]
Scout’s Creative Director, Paul Crawford was featured in Advertising Age’s Small Agency Diary. Click here to check it out.
It is so rewarding to have the opportunity to promote Mannington’s innovative products while doing work we are proud of.
One trait that has always been highly valued in companies large and small is discretion. That’s because there are often very prudent, honorable reasons to keep one’s mouth shut. For instance, if a company is developing a product or service that gives them a competitive advantage or if they are involved in negotiations to acquire [...]
After having several people ask us, “Does Scout do websites?” we answered with a website. ScoutDoesWebsites.com If you go there you can see that in fact, we have done a lot of websites. The site has a sampling of some of the many diverse sites we’ve done over the past couple of years. There are [...]
There’s an old saying that art directors use when it comes to photoshoots- “never work with children or animals.” Over the years I have had the opportunity to work with quite a few species of animals, including elephants, birds, dogs, and even a llama named Major Tom (yes, the David Bowie reference is intended). I usually come [...]
So, summer is here and for me that means finding a good book or two to take to the beach. Since only read 5 or 6 books per year ( I know, I know), I set the bar pretty high for the vacation books. I’m always looking for books with ideas that challenge the assumptions [...]