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	<title>Scout Branding Co.</title>
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	<link>http://www.scoutbrand.com</link>
	<description>Birmingham, Alabama</description>
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		<title>The History of Design in Baseball</title>
		<link>http://www.scoutbrand.com/2012/04/the-history-of-design-in-baseball/</link>
		<comments>http://www.scoutbrand.com/2012/04/the-history-of-design-in-baseball/#comments</comments>
		<pubDate>Mon, 02 Apr 2012 20:54:01 +0000</pubDate>
		<dc:creator>Jeremy Mitchell</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.scoutbrand.com/?p=2135</guid>
		<description><![CDATA[Last night was Opening Night for Major League Baseball at the new Marlins Park in Miami. And today is Opening Day for the rest of the league. Last night, the Marlins wore their newly designed uniforms and played in their [ &#8230; ]<div class="meta-continue"><a href="http://www.scoutbrand.com/2012/04/the-history-of-design-in-baseball/">Continue reading</a></div>]]></description>
			<content:encoded><![CDATA[<p>Last night was Opening Night for Major League Baseball at the new Marlins Park in Miami. And today is Opening Day for the rest of the league. Last night, the Marlins wore their newly designed uniforms and played in their newly designed stadium. When the Marlins were added to Major League Baseball in 1991 I did not like the design of their uniforms. I think their new look is awesome. I&#8217;m a fan of the bright colors and the new branding.<br />
<img src="http://www.scoutbrand.com/wp-content/uploads/2012/04/marlins.jpg" alt="" title="marlins" width="660" height="600" class="aligncenter size-full wp-image-2169" /></p>
<p>Watching the game last night got me thinking about how much design there is and has been in Major League Baseball since the beginning. A lot has changed since the first pitch was thrown in the late 1800&#8242;s.</p>
<p>Baseball teams have been wearing uniforms since the beginning of the sport. The New York Knickerbockers were the first baseball team to wear uniforms, taking the field on April 4, 1849 in pants made of blue wool, white flannel shirts and straw hats. I don&#8217;t know about you, but doesn&#8217;t that sound miserable? Flannel shirts in the middle of the summer?</p>
<p><img src="http://www.scoutbrand.com/wp-content/uploads/2012/04/1859-Knick-Excelsior.jpg" alt="" title="1859-Knick-Excelsior" width="660" height="181" class="aligncenter size-full wp-image-2179" /></p>
<p>The practice of wearing a uniform soon spread, and by 1900, all Major League Baseball teams had adopted them. By 1882 most uniforms included stockings, which covered the leg from foot to knee, and were used to differentiate one club from another. The uniforms themselves had different colors and patterns that reflected the different baseball positions. In the late 1880s, the Detroit Wolverines and Washington Nationals of the National League and the Brooklyn Bridegrooms of the American Association were the first to wear striped uniforms.</p>
<p>Early striped patterns developed into long stripes along the length of the uniforms, called &#8220;pinstriping&#8221;. This was first worn on some major league baseball team&#8217;s uniforms in 1907, and the pinstripes were then widened in 1912, so that the crowd could see them more clearly. <img src="http://www.scoutbrand.com/wp-content/uploads/2012/04/babe-ruth.jpeg" alt="" title="babe-ruth" width="320" height="320" class="alignright size-full wp-image-2181" />There were rumors that the Yankees wore pinstripes to make Babe Ruth look thinner. But since the Yankees had already been wearing pinstripes a few years before Ruth played for them in 1920, the legend was found to be a myth. The Yankees&#8217; pinstripes on their home uniforms soon became a team symbol.</p>
<p>From the 1840s to the 1870s, baseball players wore various types of hats, or even no cap at all, since there was no official rule regarding headgear. Examples included full-brimmed straw hats such as boating caps, jockey caps, cycling caps, and flat-topped caps.</p>
<p><img src="http://www.scoutbrand.com/wp-content/uploads/2012/04/vintage-baseball-caps-history1.jpg" alt="" title="vintage-baseball-caps-history" width="660" height="512" class="alignright size-full wp-image-2185" /></p>
<p>The fashion trends of the 1960s had started taking root in baseball. Long hair, facial hair and loud colors were starting to appear on teams uniforms.</p>
<p><img src="http://www.scoutbrand.com/wp-content/uploads/2012/04/old-baseball.jpg" alt="" title="old-baseball" width="660" height="233" class="alignright size-full wp-image-2187" /></p>
<p>Today&#8217;s uniforms are little more streamlined and much more comfortable. The double knit polyester material is way better than the flannel the players used to wear. Different players wear their uniforms in different ways. Some players, like Manny Ramirez, wear their uniforms very baggy with the bottoms of their pants almost dragging the ground. And some players, such as Chicago Cubs outfielder, Alfonso Soriano, wear the traditional short pants and high socks. And others where their uniforms more tighter fitting with the bottoms of their pants touching the tops of their shoes.</p>
<p><img src="http://www.scoutbrand.com/wp-content/uploads/2012/04/current-day-baseball1.jpg" alt="" title="current-day-baseball" width="660" height="400" class="alignright size-full wp-image-2195" /></p>
<p>The design of baseball uniforms have come a very long way since the late 1800&#8242;s. Not only in style but in comfort as well. I&#8217;m somewhat of a purist when it comes to baseball. I prefer the more traditional uniforms with the high socks.</p>
<p>Photo credits: <a href="http://www.nj.com/news/local/index.ssf/2009/03/glimpse_of_history_oldtime_bas.html" target="_blank">Wharton Mayor William Chegwidden</a>, <a href="http://www.flickr.com/photos/johnmcnab/3644440194/sizes/o/in/photostream/" target="_blank">John McNab</a>, <a href="http://www.theurbangent.com/2011/05/american-needle-original-snapback.html" target="_blank">The Urban Gentleman</a>, <a href="http://hellousdaily.com/Are-New-Miami-Marlins-Uniforms-Fashion-Hit-or-Miss/" target="_blank">New Miami Marlins Jersey</a>. Source: <a href="http://en.wikipedia.org/wiki/Baseball_uniform" target="_blank">Wikipedia</a></p>
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		<title>Inspiration is Everywhere</title>
		<link>http://www.scoutbrand.com/2012/03/inspiration-is-everywhere/</link>
		<comments>http://www.scoutbrand.com/2012/03/inspiration-is-everywhere/#comments</comments>
		<pubDate>Thu, 22 Mar 2012 16:01:36 +0000</pubDate>
		<dc:creator>Jeremy Mitchell</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.scoutbrand.com/?p=2110</guid>
		<description><![CDATA[Inspiration is everywhere. As a designer, I have to stay inspired. Otherwise, my work will suffer. It&#8217;s easy for me to gravitate towards only looking at other website designs to gain inspiration for an upcoming or current project. But there [ &#8230; ]<div class="meta-continue"><a href="http://www.scoutbrand.com/2012/03/inspiration-is-everywhere/">Continue reading</a></div>]]></description>
			<content:encoded><![CDATA[<p>Inspiration is everywhere.</p>
<p>As a designer, I have to stay inspired. Otherwise, my work will suffer. It&#8217;s easy for me to gravitate towards only looking at other website designs to gain inspiration for an upcoming or current project. But there are so many other places that spark ideas that generates new ideas.</p>
<p>For me, <a href="http://Pinterest.com/jeremymitchell" target="_blank">Pinterest</a> is an excellent source for me to curate all the things that I find on the web that inspire me. I&#8217;m highly inspired by photography. To be more specific, photography of interior design. My wife and I watch a lot of HGTV. Dear Genevieve is probably our favorite show on the network. A lot of the things she describes and principles she uses applies to all design&#8230;not just interior design.</p>
<p>I love looking at illustrations. The colors that are used inspire me. Since most of my work is done on the computer using Photoshop, I love seeing how someone did a piece of art by hand. Whether it&#8217;s a logo, book cover or a poster. I love it. It inspires me to do more custom illustrations.</p>
<p>I&#8217;m inspired by forward thinkers. In my opinion, Steve Jobs was the most forward thinker of present time. I&#8217;m currently reading his <a href="http://www.amazon.com/Steve-Jobs-Walter-Isaacson/dp/1451648537" target="_blank">biography by Walter Isaacson</a>. The things that he was able to pull off with very limited resources is amazing to me.</p>
<p><a href="http://Dribbble.com" target="_blank">Dribbble</a> asks the question, &#8220;What are you working on?&#8221; It&#8217;s a community of designers answering that question each day. Web designers, graphic designers, illustrators, icon artists, typographers, logo designers, and other creative types share small snippets that show their work, process, and current projects.</p>
<p>I visit Dribbble often to find new artists. I usually end up on their personal websites and blogs. It&#8217;s a great place to get to know others in the world wide design community.</p>
<p>Another great source of inspiration is <a href="http://Designers.MX" target="_blank">Designers.MX</a>. Three of my friends from Nashville created this website about a year ago. Users create a 10 song playlist and design the cover for that playlist. It&#8217;s another great resource to find other designers. The website is full of amazing design and music that I probably wouldn&#8217;t have found otherwise.</p>
<p>I&#8217;m inspired by typography and logo design. Since I&#8217;m a web designer, I don&#8217;t get many opportunities to design logos. There is so much work that goes into a great logo. A logo is more than just the company name typed out in a font. There is a lot of great type on <a href="http://typeverything.com/" target="_blank">typeverything.com</a>.</p>
<p>What inspires you?<br />
Let us know in the comments section below.</p>
<p>Photo credits:<br />
<a href="http://www.marieclairemaison.com/,une-bibliotheque-sous-les-toits,200040,39072,12" target="_blank">Wall of Books</a> , <a href="http://www.richgemmell.net/Coast" target="_blank">Illustration by Rich Gemmell</a> , <a href="http://apple.com" target="_blank">Steve Jobs photo by Albert Watson</a> , <a href="http://equipment.dribbble.com/product/400300-tee" target="_blank">Dribbble t-shirt</a>, <a href="http://www.joncontino.com/" target="_blank">Barney Black illustration by Jon Contino</a></p>
]]></content:encoded>
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		<title>The New Scout Website</title>
		<link>http://www.scoutbrand.com/2012/02/our-new-website/</link>
		<comments>http://www.scoutbrand.com/2012/02/our-new-website/#comments</comments>
		<pubDate>Mon, 20 Feb 2012 23:11:56 +0000</pubDate>
		<dc:creator>Jeremy Mitchell</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.scoutbrand.com/scoutnew/?p=1995</guid>
		<description><![CDATA[I joined the Scout team officially on January 1st of this year. I did some work with them a year or so ago when I was freelancer on the Let&#8217;s Make Some Noise video for Mannington Commericial. My first task [ &#8230; ]<div class="meta-continue"><a href="http://www.scoutbrand.com/2012/02/our-new-website/">Continue reading</a></div>]]></description>
			<content:encoded><![CDATA[<p>I joined the Scout team officially on January 1st of this year. I did some work with them a year or so ago when I was freelancer on the Let&#8217;s Make Some Noise video for Mannington Commericial. My first task as a fulltime Scout employee was to help with the new site. I worked with Paul Crawford and Dan Gavin to create the new site. It has been an awesome project. The collaboration on this project was amazing. It gave me a sneak peak as to how the Scout team works together.</p>
<p><strong>About the site:</strong></p>
<p>We wanted to really focus on showcasing the work. We didn&#8217;t want to over do it and make a site that only appealed to our fellow design community. We wanted to focus on our clients. After all, they help us keep the lights on. With the big, easy to see images our work is front and center.</p>
<hr />
<p><strong>Home Page:</strong></p>
<p><img src="http://www.scoutbrand.com/wp-content/uploads/2012/02/home1.jpg" alt="" title="home" width="660" height="450" class="alignleft size-full wp-image-2014" /></p>
<p>The home page has selected work that you can view from a slideshow or choose to click through using the left and right arrows. And if you are on the iPad, you can flick through the images.</p>
<hr />
<p><strong>Work:</strong></p>
<p><img class="alignleft size-full wp-image-2008" title="work" src="http://www.scoutbrand.com/wp-content/uploads/2012/02/work1.jpg" alt="" width="660" height="450" /></p>
<p>The work section is categorized by client rather than by type of work. Scout does a lot of different things for each client. So we wanted to show off all that we have done for each particular client. Each client page has the option to share via Twitter or Facebook. Feel free to go through and share our work on your favorite social network.</p>
<hr />
<p><strong>Who:</strong></p>
<p><img src="http://www.scoutbrand.com/wp-content/uploads/2012/02/who.jpg" alt="" title="who" width="660" height="450" class="alignleft size-full wp-image-2010" /></p>
<p>This is probably my favorite page of the site. Not surprising since I run a website called <a href="http://bestaboutpages.com" target="_blank">BestAboutPages.com</a>. Each Scout peep has their own profile with a list of their favorite things and a way to connect with them via Twitter, Linkedin, Facebook, email etc. Below everyone&#8217;s bio, we showcase our office space and our neighborhood located in historic Pepper Place. Below that, we have our most recent Instagrams and photos from Twitter being fed into the site.</p>
<hr />
<p><strong>Our Mobile Site:</strong></p>
<p><img src="http://www.scoutbrand.com/wp-content/uploads/2012/02/mobile1.jpg" alt="" title="mobile" width="660" height="450" class="alignleft size-full wp-image-2097" /></p>
<p>Fun fact: In 2008, for the first time ever, mobile access to the Internet exceeded desktop computer-based access (source: International Telecommunications Union, Oct 2009). Since the birth of the iPhone and other mobile devices, people browse the web in a new way&#8230;from their smart phones. We didn&#8217;t want to ignore the Mobile web. We wanted to make sure that we took mobile into consideration. When you pull up <a href="http://scoutbrand.com" target="_blank">scoutbrand.com</a> on your iPhone or other smartphones, you will experience our mobile website. We added  selected client list and way to get in touch with us.</p>
<p>Let us know what you think about our new website. Tweet, Facebook, Google+ about it. We&#8217;d love to hear your feedback.</p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
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		<title>New Site Launched: Southern Femme</title>
		<link>http://www.scoutbrand.com/2011/09/new-site-launched-southern-femme/</link>
		<comments>http://www.scoutbrand.com/2011/09/new-site-launched-southern-femme/#comments</comments>
		<pubDate>Mon, 12 Sep 2011 09:39:03 +0000</pubDate>
		<dc:creator>Scout Interactive</dc:creator>
				<category><![CDATA[Work]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[megan larussa]]></category>
		<category><![CDATA[southern femme]]></category>
		<category><![CDATA[website design]]></category>

		<guid isPermaLink="false">http://www.scoutbrand.com/?p=1351</guid>
		<description><![CDATA[We had so much fun getting to work with Megan LaRussa of Southern Femme on her style blog and website We began with exploring her identity, wanting to capture her Southern style along with a sleek presence in her branding. We [ &#8230; ]<div class="meta-continue"><a href="http://www.scoutbrand.com/2011/09/new-site-launched-southern-femme/">Continue reading</a></div>]]></description>
			<content:encoded><![CDATA[<p>We had so much fun getting to work with Megan LaRussa of Southern Femme on her style blog and website We began with exploring her identity, wanting to capture her Southern style along with a sleek presence in her branding. We developed her site using WordPress, showcasing her blog along with her portfolio and list of services. Please visit <a href="http://southernfemme.com">Southernfemme.com</a>.</p>
<p>&nbsp;</p>
<p><img class="aligncenter size-large wp-image-1359" title="SF_slides1" src="http://www.scoutbrand.com/wp-content/uploads/2011/09/SF_slides1-600x423.jpg" alt="" width="600" height="423" /><img class="aligncenter size-large wp-image-1360" title="SF-bio" src="http://www.scoutbrand.com/wp-content/uploads/2011/09/SF-bio-600x423.jpg" alt="" width="600" height="423" /><img class="aligncenter size-large wp-image-1361" title="SF-blog post" src="http://www.scoutbrand.com/wp-content/uploads/2011/09/SF-blog-post-600x423.jpg" alt="" width="600" height="423" /><img class="aligncenter size-large wp-image-1363" title="SF-portfolio2" src="http://www.scoutbrand.com/wp-content/uploads/2011/09/SF-portfolio2-600x423.jpg" alt="" width="600" height="423" /><img class="aligncenter size-large wp-image-1364" title="SF-slides25ways" src="http://www.scoutbrand.com/wp-content/uploads/2011/09/SF-slides25ways-600x423.jpg" alt="" width="600" height="423" /><img class="aligncenter size-large wp-image-1365" title="SF-stylistpackages" src="http://www.scoutbrand.com/wp-content/uploads/2011/09/SF-stylistpackages-600x423.jpg" alt="" width="600" height="423" /></p>
<p>&nbsp;</p>
]]></content:encoded>
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		<title>Children&#8217;s of Alabama- 100 years of caring</title>
		<link>http://www.scoutbrand.com/2011/06/childrens-of-alabama-100-years-of-caring/</link>
		<comments>http://www.scoutbrand.com/2011/06/childrens-of-alabama-100-years-of-caring/#comments</comments>
		<pubDate>Tue, 28 Jun 2011 19:01:03 +0000</pubDate>
		<dc:creator>Carly Rullman</dc:creator>
				<category><![CDATA[Scout]]></category>
		<category><![CDATA[Children]]></category>
		<category><![CDATA[Children's Hospital]]></category>
		<category><![CDATA[Childrens of Alabama]]></category>

		<guid isPermaLink="false">http://www.scoutbrand.com/?p=1258</guid>
		<description><![CDATA[While leaving this year&#8217;s Addy awards, I noticed a drawing for a large advertising package to be given away by the Birmingham News to one lucky agency. On a whim I entered Scout and quickly forgot about it in the [ &#8230; ]<div class="meta-continue"><a href="http://www.scoutbrand.com/2011/06/childrens-of-alabama-100-years-of-caring/">Continue reading</a></div>]]></description>
			<content:encoded><![CDATA[<p>While leaving this year&#8217;s Addy awards, I noticed a drawing for a large advertising package to be given away by the Birmingham News to one lucky agency. On a whim I entered Scout and quickly forgot about it in the midst of travel and deadlines over the following weeks. Shortly thereafter, I was notified that we were the lucky winners. The only question was, &#8220;what should we do with this?&#8221;</p>
<p><a rel="attachment wp-att-1280" href="http://www.scoutbrand.com/2011/06/childrens-of-alabama-100-years-of-caring/creative-shape-ad-small-2/"><br />
</a>After throwing out a lot of ideas, we decided to donate the space to our client, Children&#8217;s of Alabama, as they are celebrating their 100th Anniversary, a name change, and the building of a new state-of-the- art hospital that is transforming the southside skyline as we speak. In other words, it was the perfect storm for a campaign bringing more awareness to Children&#8217;s and their role in the community for the next 100 years.</p>
<p>&nbsp;</p>
<p>If you live in the Birmingham area, I hope you enjoy seeing Scout&#8217;s work for Children&#8217;s in the Birmingham News, on outdoor, and in local media. You might even notice one of the children looks a little familiar. That would be my niece Bea, who looks a lot like yours truly.</p>
<p>On behalf of Scout, Happy Birthday Children&#8217;s!</p>
<p><a rel="attachment wp-att-1280" href="http://www.scoutbrand.com/2011/06/childrens-of-alabama-100-years-of-caring/creative-shape-ad-small-2/"><br />
</a><a rel="attachment wp-att-1299" href="http://www.scoutbrand.com/2011/06/childrens-of-alabama-100-years-of-caring/childrens-anniversary-ads-al-mag-indd-8/"><img class="alignnone size-large wp-image-1299" title="Children's Anniversary ADS AL Mag.indd" src="http://www.scoutbrand.com/wp-content/uploads/2011/06/bea-childrens-100-ad-smaller6-454x600.jpg" alt="" width="454" height="600" /></a></p>
<p><a rel="attachment wp-att-1299" href="http://www.scoutbrand.com/2011/06/childrens-of-alabama-100-years-of-caring/childrens-anniversary-ads-al-mag-indd-8/"></a><a rel="attachment wp-att-1280" href="http://www.scoutbrand.com/2011/06/childrens-of-alabama-100-years-of-caring/creative-shape-ad-small-2/"><img title="creative shape ad" src="http://www.scoutbrand.com/wp-content/uploads/2011/06/creative-shape-ad-small1-292x600.jpg" alt="" width="292" height="600" /></a> <a rel="attachment wp-att-1306" href="http://www.scoutbrand.com/2011/06/childrens-of-alabama-100-years-of-caring/200024891-001-3/"><img class="alignnone size-large wp-image-1306" title="Children's Outdoor" src="http://www.scoutbrand.com/wp-content/uploads/2011/06/Childrens-100-Outdoor-Board-smaller1-600x306.jpg" alt="" width="600" height="306" /></a></p>
<p>&nbsp;</p>
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		<title>Keep on Trekkin&#8217; &#8211; Recently Launched: Trek Birmingham</title>
		<link>http://www.scoutbrand.com/2011/06/keep-on-trekkin-recently-launched-trek-birmingham/</link>
		<comments>http://www.scoutbrand.com/2011/06/keep-on-trekkin-recently-launched-trek-birmingham/#comments</comments>
		<pubDate>Thu, 23 Jun 2011 22:34:00 +0000</pubDate>
		<dc:creator>Scout Interactive</dc:creator>
				<category><![CDATA[Scout]]></category>
		<category><![CDATA[Birmingham]]></category>
		<category><![CDATA[Birmingham Southern]]></category>
		<category><![CDATA[launch]]></category>
		<category><![CDATA[Responsive Web Design]]></category>
		<category><![CDATA[Trek]]></category>
		<category><![CDATA[Trek Birmingham]]></category>
		<category><![CDATA[Webstie]]></category>

		<guid isPermaLink="false">http://www.scoutbrand.com/?p=1229</guid>
		<description><![CDATA[TrekBirmingham.com is an incredible website about what to see, do, and learn in natural Birmingham. It is absolutely packed full of green places, scientific information, things to do, photos, and articles. We&#8217;re so happy to be a part of such [ &#8230; ]<div class="meta-continue"><a href="http://www.scoutbrand.com/2011/06/keep-on-trekkin-recently-launched-trek-birmingham/">Continue reading</a></div>]]></description>
			<content:encoded><![CDATA[<p><a title="trek birmingham" href="http://trekbirmingham.com">TrekBirmingham.com</a> is an incredible website about what to see, do, and learn in natural Birmingham. It is absolutely packed full of green places, scientific information, things to do, photos, and articles. We&#8217;re so happy to be a part of such an enormous project that connects our community to the places around them. Thank you to Scott, Jeanne, and Hannah for letting us help make this site a reality!</p>
<div id="attachment_1236" class="wp-caption aligncenter" style="width: 610px"><img class="size-large wp-image-1236" title="Trek Birmingham Home Page" src="http://www.scoutbrand.com/wp-content/uploads/2011/05/Screen-shot-2011-05-04-at-5.31.59-PM-600x494.png" alt="Trek Birmingham Home Page" width="600" height="494" /><p class="wp-caption-text">Trek Birmingham Home Page</p></div>
<div id="attachment_1235" class="wp-caption aligncenter" style="width: 610px"><img class="size-large wp-image-1235" title="Drop Down Detail" src="http://www.scoutbrand.com/wp-content/uploads/2011/05/Screen-shot-2011-05-04-at-5.32.23-PM-e1304622359632-600x333.png" alt="Drop Down Detail" width="600" height="333" /><p class="wp-caption-text">Drop Down Detail</p></div>
<div id="attachment_1234" class="wp-caption aligncenter" style="width: 610px"><img class="size-large wp-image-1234" title="Trek Birmingham Home Page Map Detail" src="http://www.scoutbrand.com/wp-content/uploads/2011/05/Screen-shot-2011-05-04-at-5.33.04-PM-e1304625338196-600x329.png" alt="Trek Birmingham Home Page Map Detail" width="600" height="329" /><p class="wp-caption-text">Trek Birmingham Home Page Map Detail</p></div>
<div id="attachment_1233" class="wp-caption aligncenter" style="width: 610px"><img class="size-large wp-image-1233" title="Trek Birmingham Places Page" src="http://www.scoutbrand.com/wp-content/uploads/2011/05/Screen-shot-2011-05-04-at-5.33.37-PM-600x495.png" alt="Trek Birmingham Places Page" width="600" height="495" /><p class="wp-caption-text">Trek Birmingham Places Page</p></div>
<div id="attachment_1232" class="wp-caption aligncenter" style="width: 610px"><img class="size-large wp-image-1232" title="Trek Birmingham Places Page Bottom / Explore and Learn" src="http://www.scoutbrand.com/wp-content/uploads/2011/05/Screen-shot-2011-05-04-at-5.34.46-PM-600x494.png" alt="Trek Birmingham Places Page Bottom / Explore and Learn" width="600" height="494" /><p class="wp-caption-text">Trek Birmingham Places Page Bottom / Explore and Learn</p></div>
<div id="attachment_1231" class="wp-caption aligncenter" style="width: 610px"><img class="size-large wp-image-1231" title="Trek Birmingham / Learn Topic Page" src="http://www.scoutbrand.com/wp-content/uploads/2011/05/Screen-shot-2011-05-04-at-5.35.38-PM-600x494.png" alt="Trek Birmingham / Learn Topic Page" width="600" height="494" /><p class="wp-caption-text">Trek Birmingham / Learn Topic Page</p></div>
<div id="attachment_1230" class="wp-caption aligncenter" style="width: 610px"><img class="size-large wp-image-1230" title="Trek Birmingham Article Page with Watershed Map" src="http://www.scoutbrand.com/wp-content/uploads/2011/05/Screen-shot-2011-05-04-at-5.43.58-PM-600x494.png" alt="Trek Birmingham Article Page with Watershed Map" width="600" height="494" /><p class="wp-caption-text">Trek Birmingham Article Page with Watershed Map</p></div>
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		<title>Freshly Pressed: Christian &amp; Small Attorneys and Counselors</title>
		<link>http://www.scoutbrand.com/2011/05/freshly-pressed-christian-and-small/</link>
		<comments>http://www.scoutbrand.com/2011/05/freshly-pressed-christian-and-small/#comments</comments>
		<pubDate>Tue, 10 May 2011 17:01:50 +0000</pubDate>
		<dc:creator>Scout Interactive</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.scoutbrand.com/?p=1214</guid>
		<description><![CDATA[We have recently launched an exciting new site for Christian &#38; Small Attorneys and Counselors. The law firm came to Scout for not only a new website but for help with branding and positioning — both internally and externally. They [ &#8230; ]<div class="meta-continue"><a href="http://www.scoutbrand.com/2011/05/freshly-pressed-christian-and-small/">Continue reading</a></div>]]></description>
			<content:encoded><![CDATA[<p>We have recently launched an exciting new site for Christian &amp; Small Attorneys and Counselors. The law firm came to Scout for not only a new website but for help with branding and positioning — both internally and externally. They are a really capable firm, full of amazing people and have a wonderful focus on the community. If you haven&#8217;t seen the donation website we made for them yet, make sure you check out <a title="A Website to Give Back: Nonstop Advocates" href="http://www.scoutbrand.com/2010/12/a-website-to-give-back-nonstop-advocates/">the post</a> for the <a href="http://nonstopadvocates.com">NonstopAdvocates.com</a> site.</p>
<p>&nbsp;</p>
<h4>Simplicity of Design</h4>
<p>Christian &amp; Small has close to 50 attorneys with several different practice areas. We designed a website where communicating their expertise is the focus. We organized everything simply and made information readily available and easy to digest, all while keeping the character and integrity of the brand.</p>
<p><img class="aligncenter size-large wp-image-1218" title="CS-Home-Page" src="http://www.scoutbrand.com/wp-content/uploads/2011/05/CS-Backend-Home-Page-600x481.jpg" alt="" width="600" height="481" /></p>
<p>&nbsp;</p>
<h4>Customized WordPress Content Management System</h4>
<p>Because Christian &amp; Small has so many attorneys and so much content, we decided that the best fit for them would be a custom tailored WordPress backend. This set up allows designated C&amp;S staff members, with no coding skills to easily add attorneys, edit practice areas and add photos. This ability to edit and add content internally saves money and over time, reduces the total cost of ownership of the website.</p>
<p style="text-align: left;"><a href="http://www.scoutbrand.com/wp-content/uploads/2011/05/CS-Backend-Attorney-Bio-1.jpg"><img class="aligncenter size-large wp-image-1215" title="CS-Backend-Attorney-Bio-1" src="http://www.scoutbrand.com/wp-content/uploads/2011/05/CS-Backend-Attorney-Bio-1-600x481.jpg" alt="" width="600" height="481" /></a><br />
We used custom post types to organize the admin as well as create custom meta boxes for special information. This makes adding content easy.<br />
<a href="http://www.scoutbrand.com/wp-content/uploads/2011/05/CS-Backend-Attorney-Bio-2.jpg"><img class="aligncenter size-large wp-image-1216" title="CS-Backend-Attorney-Bio-2" src="http://www.scoutbrand.com/wp-content/uploads/2011/05/CS-Backend-Attorney-Bio-2-600x481.jpg" alt="" width="600" height="481" /></a><br />
We also added the ability to connect Attorneys to their respective practice areas dynamically, as well as their associated resources. This bridging of content really makes WordPress a true CMS.<br />
<a href="http://www.scoutbrand.com/wp-content/uploads/2011/05/CS-Backend-Attorney-Bio-3.jpg"><img class="aligncenter size-large wp-image-1217" title="CS-Backend-Attorney-Bio-3" src="http://www.scoutbrand.com/wp-content/uploads/2011/05/CS-Backend-Attorney-Bio-3-600x481.jpg" alt="" width="600" height="481" /></a>Check out the website for yourself: <a title="CSAttorneys.com" href="http://CSAttorneys.com">CSAttorneys.com</a></p>
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		<title>Pushing The Boundaries: Harp Law LLC</title>
		<link>http://www.scoutbrand.com/2011/04/harp-law-llc/</link>
		<comments>http://www.scoutbrand.com/2011/04/harp-law-llc/#comments</comments>
		<pubDate>Mon, 11 Apr 2011 18:17:10 +0000</pubDate>
		<dc:creator>Scout Interactive</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.scoutbrand.com/?p=1197</guid>
		<description><![CDATA[We are so pleased to announce the launch of Harp Law, LLC. Greg Harp came to us with his vision and style and asked us to give him a site that just suits him perfectly. We are not only pleased [ &#8230; ]<div class="meta-continue"><a href="http://www.scoutbrand.com/2011/04/harp-law-llc/">Continue reading</a></div>]]></description>
			<content:encoded><![CDATA[<p>We are so pleased to announce the launch of <a href="http://harplawllc.com" target="_blank">Harp Law, LLC</a>. Greg Harp came to us with his vision and style and asked us to give him a site that just suits him perfectly. We are not only pleased with the tailored design, but the functionality of the site goes beyond measure.</p>
<p>Greg is always on his iPad and iPhone and wanted a site that would display his content well, no matter what device he was using. We decided to give him the very best and build in automatic device adaptation into the heart of the code. Utilizing the technique called &#8220;Responsive Web Design&#8221;, no matter if he&#8217;s on an iPad in Landscape Mode to an Android or an iPhone in Portrait Mode, Greg&#8217;s content and brand is going to put its best foot forward.</p>
<p>Q: Did you really tweak his site on all the various devices and resolutions?<br />
A: Yes.</p>
<p>Q: Doesn&#8217;t that take up a lot of time?<br />
A: Yes, it does. But in the long run, <em>it is worth it. </em>Greg will now never have to worry about making a custom mobile site or if things are showing up right on the iPad. We&#8217;ve even built in touch swiping into the slide-show. Here at Scout, we want to make the future of good web design practices, a standard reality now.</p>
<p><em>Check Out The Website: <a href="http://harplawllc.com" target="_blank">HarpLawLLC.com</a><br />
</em></p>
<p style="text-align: center;"><a href="http://harplawllc.com"><img class="size-large wp-image-1199 aligncenter" title="Harp Law, LLC" src="http://www.scoutbrand.com/wp-content/uploads/2011/04/Screen-shot-2011-04-07-at-5.34.57-PM-600x476.png" alt="" width="518" height="412" /></a></p>
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		<title>Mannington Let&#8217;s Make Some Noise</title>
		<link>http://www.scoutbrand.com/2011/03/mannington-lets-make-some-noise/</link>
		<comments>http://www.scoutbrand.com/2011/03/mannington-lets-make-some-noise/#comments</comments>
		<pubDate>Sun, 20 Mar 2011 02:47:47 +0000</pubDate>
		<dc:creator>Paul Crawford</dc:creator>
				<category><![CDATA[Scout]]></category>

		<guid isPermaLink="false">http://www.scoutbrand.com/?p=1175</guid>
		<description><![CDATA[Every now and then, a project comes along with a message that so perfectly times with the news of the day that it makes us seem like we know what we are doing. In the past few weeks, economists have [ &#8230; ]<div class="meta-continue"><a href="http://www.scoutbrand.com/2011/03/mannington-lets-make-some-noise/">Continue reading</a></div>]]></description>
			<content:encoded><![CDATA[<p><object width="500" height="306"><param name="movie" value="http://www.youtube.com/v/XD2F-6nasR0?version=3"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/XD2F-6nasR0?version=3" type="application/x-shockwave-flash" width="500" height="306" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>Every now and then, a project comes along with a message that so perfectly times with the news of the day that it makes us seem like we know what we are doing. In the past few weeks, economists have been all over the cable news networks saying that US manufacturing is THE key to our continued economic recovery. We agree. Everyone at Scout learned a lot through the making of this short film. We met a lot of talented people all over the country who get up before the sun comes up, pack lunches into personal-sized Igloo coolers and head off to work to make some really cool stuff right here in America. Let&#8217;s buy local! Let&#8217;s make some noise.</p>
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		<title>Holly Hollon featured on Design*Sponge</title>
		<link>http://www.scoutbrand.com/2011/01/holly-hollon-featured-on-designsponge/</link>
		<comments>http://www.scoutbrand.com/2011/01/holly-hollon-featured-on-designsponge/#comments</comments>
		<pubDate>Fri, 28 Jan 2011 21:33:52 +0000</pubDate>
		<dc:creator>Carly Rullman</dc:creator>
				<category><![CDATA[Scout]]></category>

		<guid isPermaLink="false">http://www.scoutbrand.com/?p=1158</guid>
		<description><![CDATA[Design*Sponge featured the stationery and calligraphy I did for my wedding. Click here to view the post.]]></description>
			<content:encoded><![CDATA[<p>Design*Sponge featured the stationery and calligraphy I did for my wedding.</p>
<p>Click <a href="http://www.designspongeonline.com/2011/01/weekly-wrap-up-wedding-calligraphy.html">here</a> to view the post.</p>
<p><a rel="attachment wp-att-1159" href="http://www.scoutbrand.com/2011/01/holly-hollon-featured-on-designsponge/picture-3/"><img class="alignnone size-large wp-image-1159" title="holly hollon on design sponge" src="http://www.scoutbrand.com/wp-content/uploads/2011/01/Picture-3-600x583.png" alt="" width="600" height="583" /></a></p>
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